Up-Selling and Cross-Selling Training

Course Description

Once you’ve got a customer on board it creates a great opportunity for cross-selling and up-selling other products or services you offer. Also, the more products or services a customer buys from you, the more likely they are return to your company.

This interactive sales training gives you the framework and knowledge to qualify, match and maximise the customers’ needs to the services or products your company offers.

You will leave training with the skills to be successful in cross-selling, up-selling, and overcoming resistance without having to adopt a heavy selling technique.

You will learn:

  • The formular for up-selling and cross selling

  • Dynamic communication skills – better understand body language, tone of voice to build a rapport

  • How to sell against the competition – evaluate how your offer compares with key competitors your customers may be considering

  • THow to effectively identify and highlight relevant products and services which match the customers’ needs

  • Identify buying signals

  • How to close the sale efficiently

Who is this suitable for?

Anyone who speaks with customers and has the opportunity to sell add-on products and services including: Sales representatives, account executives, customer service who work face-to-face and over the phone.


Training workbooks are provided including individual folders, materials for exercises and handouts to take away.

Back To Courses
19 Jun 18 - Book Now 6 Nov 18 - Book Now
Members: £199 +VAT
Non Members: £249 +VAT
Duration: 1 Day
Start Dates: 19 Jun 2018,   6 Nov 2018
Time: 9:30am - 4:30pm
Location: Elliot House, Manchester
Business Development

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