Having a good online content strategy is the difference between success and failure in the digital marketing world. Developing a strong online presence will ensure you’re seen by a greater audience and will help you break out of your network. This course will teach you how to create compelling content that is relevant to your target audience, will generate conversation and is ultimately, shareable.
You will learn:
Which type of content is best for your business
How to analyse your audience and post content that is suited to your specific demographic
Programs to help you create effective content that will rank on Google
How to use current trends to your advantage (Hashtags/Pop Culture/Memes)
How to get your content discovered and shared
Create a monthly content calendar that will get results
Who is this suitable for?
Anyone who wants to learn the best way to increase their social media presence using high-quality assets. especially If you’re responsible for any of the social media output within your business.
This is a hands-on, practical workshop, so we recommend that you bring a fully charged laptop!
All the other materials will be provided including refreshments and after-course support.
As the Head Trainer and Guru at Social Media Makes Sense Jo uses her digital expertise and marketing knowledge to help support productions & businesses in developing their online digital strategies, increasing audience engagement, improving staff efficiency and making sales online. She specialises in Facebook, Twitter, LinkedIn & Strategy training, as well as delivering high quality Social Media Management solutions to a wide range of productions & businesses.